London 2012 Olympics games

UX and product design for sports events, featuring mobile and desktop experiences

UX Design Olympics Mobile Experience Content Strategy Sports Events

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At deltatre I designed the user experience for sport events, broadcasters, and sport federations. This includes the planning and deployment of successful content strategies. I worked together with editorial teams, marketing, and developers to execute the project strategy in the most optimal way.

In collaboration, I designed the digital user experience for the world’s biggest sport events:

Image showing a mockup of an iPhone application showing the London 2012 mobile application
London 2012 Summer Olympics mobile application

Image showing a mockup of an iPhone application showing the London 2012 Summer Olympics results.
iOS wireframes for the London 2012 Summer Olympics schedule: the last one shows the interaction of sharing the result page via Twitter

Mockup of the visual design of the iOS application showing the schedule and athletes section.
Visual design of the iOS application showing the schedule and athletes section

Image of wireframe of the iPad’s main section: live results, voice of the games, social interactivity and easy access to games data for athletes, countries and medals
Wireframe of the iPad's main section: live results, voice of the games, social interactivity and easy access to games data for athletes, countries and medals

Image of the wireframes for the Android application for the sports hub: after selecting the news tab, user can select and read the article page.
Wireframes for the Android application for the sports hub: after selecting the news tab, user can select and read the article page

Image of the wireframe showing the Panorama view of the application.
Wireframe showing the Panorama view of the Windows phone application